As of 2014, CECP will shift its attention from International Corporate Philanthropy Day (ICPD)--a day led by CECP to recognize businesses' vital role in the community--and refocus its efforts to strengthen the global platform of #GivingTuesday. CECP will no longer coordinate and celebrate ICPD but instead encourages its CEOs, companies, and partners to join the #GivingTuesday movement as a way to celebrate their societal investments in concert with 10,000 other partners worldwide.
CECP would like to thank its CEOs, Companies and partners for their past support of ICPD and encourages them to continue to send CECP news about their initiatives to share year round through its numerous communications channels, such as CECP TV, CECP Insights, Facebook, LinkedIn, and Twitter.
As an early partner and endorser of #GivingTuesday, CECP looks forward to continued growth and impact in 2014. CECP’s vision for #GivingTuesday 2014 is that corporations join as partners in even larger numbers to share the important investments they are making in communities all over the world, each day of the year. Contact CECP if you would like to start brainstorming.
Success from the December 3, 2013 #GivingTuesday celebration included:
- Online giving increased 90% for 3,800 nonprofits--more than $19.2 million--compared to 2012, according to Blackbaud, a nonprofit technology provider and partner of #GivingTuesday.
- 320,000 #GivingTuesday related tweets flooded the internet on December 3, with the Google homepage and the White House blog also devoting attention to the effort.
- CECP affiliated companies that participated as #GivingTuesday partners include Adobe, Alcoa, AOL, AT&T, Avon, Bank of America, CA Technologies, Cisco Systems, CVS Caremark, Discovery Communications, Edelman, Gap, GE, General Mills, Google, HSBC, Johnson & Johnson, JP Morgan Chase, McDonalds, McKesson, Microsoft, NYSE Euronext, and Starwood Hotels and Resorts. These companies invested in their communities in honor of #GivingTuesday through matching gifts, employee days of service, and renewed partnerships across sectors, among many other projects. See the full list of corporate partners.
Initiatives for #GivingTuesday by CECP companies included:
- Discovery Communications broadcasted PSAs across Discovery’s global networks, as well as promoted an employee donation matching program benefitting victims of Typhoon Haiyan.
- Bank of America partnered with Feeding America as the exclusive sponsor of its holiday Give A Meal campaign to help the 49 million Americans who struggle with hunger. For every dollar contributed from November 18 through January 10, Bank of America will donate $2 more, up to a total match of $1,500,000.
- Adobe pledged to rally support for nonprofits in local communities selected by employees at each of their largest offices. These ranged from volunteering at a local food bank in San Jose, California, to helping orphans in developing countries at a charity based in Ottawa, to supporting cancer research in Singapore.
Many of the world’s most influential CEOs are affiliated with CECP, leading the charge to make a difference through corporate societal engagement.
View a list of CECP CEOs and Companies»