Giving in Numbers: 2013 Edition

Trends in Corporate Giving 

Developed by CECP in association with The Conference Board, Giving in Numbers: 2013 Edition is based on data from 240 companies, including 60 of the largest 100 companies in the Fortune 500. The sum of contributions across all respondents of the 2012 survey, from which the data is pulled, totaled more than $20 billion in cash and in-kind giving. This report not only presents a profile of corporate philanthropy in 2012, but also pinpoints how corporate giving is evolving and becoming more focused since before the recession of 2008 and 2009. This is the ninth annual report on trends in corporate giving. CECP is grateful to the Newman's Own Foundation and PricewaterhouseCoopers for its support in making Giving in Numbers possible.  

Download the Full Report, Giving in Numbers: 2013 Edition » (PDF)

View a Profile of Corporate Giving in 2012 » (PDF) 

Read the Press Release, "Corporate Giving Restored Since Pre-Global Recession; Non-Cash Contributions Dominate » (PDF)

Read report on Scribd » (web)

View 2013 CECP Summit presentation (video) »

Fast facts for 2012:

  • Giving in Numbers includes data from 240 companies; 60 in the top 100 of the Fortune 500
  • Median total giving in CECP's sample was $20 million
  • 59% of companies gave more in 2012 than in 2007, the year before the global recession set in
  • Aggregate giving rose 42% from 2007 to 2012
  • While direct cash donations dominated at 47% of total giving in 2012, non-cash contributions have been growing at a faster rate of 10% or more in each year since 2008
  • Education--comprising both K-12 and Higher Education--was the most funded program area for all companies, representing 29% of an average company's giving budget
  • Paid-release-time employee volunteer programs were offered by 70% of companies in 2012, compared to just 53% of companies before the global recession
  • Forty percent of companies expect giving to increase from 2012 to 2013

Special sections include:

  • Grant Portfolio Breakdown: Types of Giving, Program Area, Motivations
  • Giving Internationally: Regions/Program Areas, Trends, Tools and Resources
  • Employee and Stakeholder Engagement: Matching Gifts, Employee Volunteerism, Pro Bono Service, Philanthropic Leverage
  • Administrative Practices and Program Costs: Corporate Foundations, Budget Oversight, Staffing Trends, Management/Program Costs

Download the report for additional tools and analyses, including:

  • Tools for Benchmarking
  • 2012 Data Snapshots: Financials and Pharmaceuticals

Additonal information: 

  • Respondents by Industry
  • 2012 Survey Respondent Profile
  • Six-Year Matched Set Profile
  • Calculations and Definitions

Questions? Comments? Let us know what you think!
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