Trends in Corporate GivingBased on data from 184 companies, including 63 of the top 100 companies in the Fortune 500, the 2011 Edition of Giving in Numbers, released in association with The Conference Board, is CECP's seventh annual report on trends in corporate philanthropy. The sum of contributions across all respondents of the 2010 Corporate Giving Survey (CGS) totaled over $15.5 billion in cash and product giving. In this report, CECP not only presents a profile of corporate philanthropy in 2010, but also seeks to answer the pivotal question:
How has corporate giving changed since the onset of the economic downturn?

Download the Full Report, Giving in Numbers: 2011 Edition »
View a Profile of Corporate Giving in 2010 » (2 pages)

Read the Press Release, "Companies Report Increased 2010 Contributions, but Show Divergent Paths since the Economic Downturn in 2007" »

Fast facts:

• Median total giving in CECP's sample was $22.10 million in 2010
• 94% of companies offered at least one matching gift program in 2010
• 89% of companies had a formal domestic employee volunteer program
• 81% of companies reported having a corporate foundation
• Health, education, and community and economic development were top priorities for the typical company

Special sections include:

• Corporate Giving in an Economic Downturn. Since the financial crisis affected the profits of different industries at different times, recovery has not been uniform. CECP identified strikingly divergent paths in corporate contributions since 2007: a quarter of companies increased giving by more than 25%, while 21% reduced contributions by more than 25%, demonstrating that while some companies have been able to surpass pre-crisis giving levels, others are still in a period of rebuilding.
• Grant Recipients. Hardship in their communities prompted many companies to support basic health and social service programs in 2010. Education and community and economic development were also cited as program areas receiving considerable targeted funding.
• Employee and Stakeholder Engagement. The competition to attract and retain talented employees has encouraged many companies to offer innovative and meaningful employee-volunteer opportunities. Dollars for Doers, employee recognition awards, flexible scheduling, and paid-release time were programs most frequently offered.
• Organization, Motivation, and Program Costs. Companies are increasingly targeting one or two societal issues rather than spreading funding widely across multiple program areas. The median number of grants per full time contributions employee has declined by 27% since 2007, while the median grant size has increased by 12%.

Download the report for additional findings and analyses, including:

• Comeback of Cash Contributions.
• Increase in Medical Donations.
• Larger, More Targeted Grants.
• Increased Disaster Aid for Haiti.

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