Photo originally featured in Sustainable Brands On March 8, 2022, Chief Executives for Corporate Purpose (CECP) convened 17 CEOs and key legal leaders to discuss newly proposed environmental and social governance (ESG) disclosure requirements from the SEC. If adopted, the mandated disclosures would ...
Despite corporate purpose proliferating in importance, few companies are actively planning ways to bring its purpose journeys to life. According to CECP’s Giving in Numbers report, 90% of the C-Suite and 71% of middle management refer to corporate purpose in their communications. And reassuringl...
Over the past year and a half, volunteering has taken on new meaning. Its value has been stretched, renewed, and redefined. From community partners to business objectives, what’s become evident over these last 18 months is a deeper need for collaboration, clear communication, and relevant, achieva...
2020 has changed everything. The globe has faced unprecedented challenges–health, climate, inequality, –and the call to the business sector to play its part grows ever louder. As Richard Edelman, founder of the leading PR firm Edelman has said, “The events of this past year reinforced ...
Investing in Society is the authoritative source to assess the corporate sector’s progress toward being increasingly purpose and stakeholder driven. CECP’s assessment combines rigorous analysis with research, trends, and cases from the ESG landscape, examined through the lens of CECP’s engagem...
Brazil and the world were deeply challenged by the COVID-19 pandemic. Last year, Brazil had faced an unprecedented sanitary global crisis that widened the social and economic gap, which presented unique opportunities for innovation. The urgency and gravity of the situation motivated all secto...
Few of today’s CEOs earned their jobs because they were socially responsible and spoke out on hot topics. Yet now more than ever, key stakeholders want to know where companies and CEOs stand on critical social issues. Speaking out is a 21st-century requirement for the leaders of major companies. C...
Last week, I spoke on a NIRI Webinar, Leveraging the Power of Retail Investors: Your Company’s Invested Ambassadors. During the conversation, my fellow panelists and I delved into the challenges and opportunities faced by Investor Relations Officers (IROs) seeking to engage with this critical ...
Ask yourself: how are you contributing to solving today’s problem? It could be something small, specific to just today, or conceptual and large with a longer time frame. While the answer may sometimes be elusive, CECP is proud to have been a trusted advisor to leading companies for over two decade...
In CECP’s 2019 Giving in Numbers survey, roughly 80% of companies reported having a corporate foundation, and of those companies, the average number of foundations a company operated was 3. It is clear that companies view having their own corporate foundations as a fundamental component to their c...
When presenting to investors, CEOs need to go deeper than just telling a good marketing story. Institutional investors want to hear more from CEOs about how they are positioning their company to succeed in the long-term. CEOs need to demonstrate that the company’s leadership understands how long-t...
Chief Executives for Corporate Purpose (CECP) congratulates the companies that took a bold step to sign on to the Businesses Roundtable (BRT) statement. We are proud of the progress CECP companies have made since our founding 20 years ago and see the statement as the next step in advancing business ...
This article first appeared on The World Economic Forum. Companies are being asked by both investors and customers to better articulate their plans for making a profit and doing so in a way that doesn’t damage the planet. These demands are taking on new urgency as the impl...
With the pace of technological disruption faster than ever, a new approach to life-long learning is needed. The world is changing. The Fourth Industrial Revolution is here, and it is having an impact on everything, including the future of work. A significant evolution of the labour market is forecas...
Three years ago, CECP came together with its partner organizations around the world and established the Global Exchange as an opportunity to expand corporate impact and develop a shared voice on how companies are a force for good around the world. The spark for these partnerships came about because ...
By Carol Cone, CEO, Carol Cone ON PURPOSE Few companies of any size would let marketing or operations coast for a year or two without strategic review. A lack of regular planning is an equally big risk when it comes to social impact initiatives. And, considering brands with a high se...
Leading companies are laser-focused on corporate purpose. They explore what their purpose is and how it translates to their people and community and bring that purpose to life through intentional practices and strategies. They use a human-centered lens for all business operations because it helps th...
Increasingly consumers are becoming more sophisticated in their ability to discern between true commitment to sustainability and action taken just for show. And they’re not afraid to call out that authenticity–or lack of it–on social media, in conversations with friends, or in any othe...
Each day Facebook, Instagram, Twitter, and media venues are bombarded with the idea of social impact and yet many do not understand the true meaning behind the movement. The business dictionary defines social impact as the effect of an activity on the social fabric of a community and well-being of i...
The rural hospital where Endalew gave birth benefited from programs run by Safe Surgery 2020, an initiative funded in part by the GE Foundation. Image credit: Jhpiego/Karen Kamauski. The global health world periodically has rude awakenings that expose vulnerabilities in countries’ preparedness to ...
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