CECP Insights Blog
CECP's CEO Daryl Brewster, other CECP staff, members of CECP's Board of Directors, and other industry thought leaders provide timely insight into trends and developments on the role of business in society.
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Becoming the Biggest B Corp
July 22, 2020
In an interview on the Leadership Next podcast with Alan Murray of Fortune, Danone CEO Emmanuel Faber reaffirmed the company’s ambitious goal of becoming one of the first multinational companies to certify as a benefit corporation (B Corp) by 2025. Danone already has 17 B Corp-certified entities – Danone North America currently being one of […]
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Buy-Backs: Pitchforks, Then A Rethink
March 26, 2020
We’re going to want to reach for the pitchforks as we watch baggage-charging, space-squeezing airlines get a chunk of taxpayers’ money as part of the Covid-19 stimulus package, with very few strings attached. Particularly so after a decade of airlines shipping cash out the door in share buy-backs at an extraordinary scale. As a result, […]
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Engage, Don’t Turn Your Back
August 21, 2019
Chief Executives for Corporate Purpose (CECP) has always existed to encourage companies to do more, do better. The goal of our Strategic Investor Initiative is to add bandwidth to the communications between CEOs and investors, so investors have access to a broader range of information they need to make investment decisions and companies have access […]
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This article first appeared on LinkedIn. Brian Tomlinson and Mike Krzus’ report, The Method of Production of Long-Term Plans, can also be viewed for full coverage of the topic. Four thoughts for better long-term focused disclosures Communicating new topics to investors often requires new operational processes, personnel, and data; disclosure can work as an organizational forcing function. Corporations are […]
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This article appeared first in the National Association of Corporate Directors’ blog, BoardTalk. Board members don’t need another tome outlining the uncertain times in which their companies find themselves. What they need is a road map to guide their companies in sustainable value creation, which, in a sense, future proofs their business strategies. Uneasy markets? […]
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How Purpose and Culture are Driving Sustainable, Long-Term Growth and Profitability
February 6, 2019
CEOs from institutional investor firms BlackRock and State Street released their annual guidance to companies on practices they “believe will drive sustainable, long-term growth, and profitability.” These letters were issued amidst widespread cynicism, both socially and economically, while anxious chatter continues about the role of business, capitalism, and strategic time horizons. The 2019 Edelman Trust […]
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Changing The Conversation from Short-Term to Long-Term Value
October 18, 2017
In his article “The False Prophet of Long Term Investing” James Mackintosh makes a nuanced argument about long-term investing versus short term trading. While he agrees that short-termism can lead to the wrong incentives for corporate management, a state of affairs he acknowledges large investors are working to correct, Mr. Mackintosh warns against blaming short-termism […]